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Category Archives: Facebook Marketing
Changes to Know About for Facebook Business Pages
“On February 29th Facebook announced some exciting changes that affect business pages. Here are a few of the basics: · All Facebook business pages will be converted to the new “Timeline” format by March 30th. Your new page will feature … Continue reading
Four Advantages of Facebook Advertising
Facebook Advertising 1. Facebook offers “ultimate targeting” Some examples of ads targeted to a small business owner who is a woman. Every person sees different ads on Facebook based on how they’ve “profiled” themselves. This gives marketers the ability to … Continue reading
Customer Contact Plan Examples for Customer Retention
Sometimes it’s easier to understand something when you can see an example of how another company is doing customer contact planning. With that in mind, here’s an example of a customer contact plan to help you see how this works … Continue reading
Reputation Management. How to Proactively Protect Yours.
Learn how to manage your business reputation proactively as well as reactively. Your business and personal reputation can be made, enhanced or damaged online. By taking some careful steps, a business owner or small business can avoid too much fallout … Continue reading
Marketing Mix. Facebook and Google are Using Online & Offline Marketing Mix
The best marketing mix uses online and offline marketing. Proof? Look at this job description from Facebook for what they expect a new hire Small Business Marketing Associate to do. Facebook plans to “utilize direct response channels like online advertising, … Continue reading
Facebook Advertising Coupons
Facebook has just announced, “Starting in January 2012 and following the education effort, Facebook will begin awarding businesses up to $10 million worth of free Facebook advertisements. The goal of these ad credits is to give 200,000 businesses across the … Continue reading
Changes at Facebook
Lots of changes going on with Facebook to be more customer-centric and to align better to what’s happening with Google Plus. Learn more in this blog post from Facebook about the changes they’re making. Now you can more precisely target … Continue reading