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Category Archives: Internet Online Marketing
How to Get Found on Google
How findable is your business? Do a Google search for the most common terms people may use when searching for what you do or offer. Do you show up? What about on all the other places people go to search … Continue reading
How “findable” is your website online when someone’s searching?
What happens when someone tells someone about your business (word-of-mouth referral) and they go to whatever place they like to use to search online? Do they find you and your business? If you haven’t created or claimed your business listing … Continue reading
Tip #11 on Choosing Your Keywords
Great tip on choosing keywords to use in writing articles for your website to attract prospects and to investigate costs for buying these terms for PPC/search advertising. Tip #11. Keyword phrases with the term “costs” or “rates” or “prices” are … Continue reading
New Software Company Needle.com: Customer Testimonials on Steroids
Now this is a cool idea…live chat with customers who know and love the products or services the company is selling… Needle’s home page describes it this way, “The ‘Fan-Sourcing’ sales platform that drives conversion on your site. Enthusiastic, informed … Continue reading
Marketing Strategy Examples: Offer a Person To Help
Have you been to Costco lately when the ladies in the hair nets are giving away free samples of food items to try as a way to get you to buy something? That technique of offering a free sample can … Continue reading
Content Marketing Ideas
Content marketing is a great way to create valuable new business leads and to reduce your costs for pre-sales by educating prospective customers/clients with content (eBooks, articles, videos, white papers, etc.). It’s a win-win for you and your prospective customers. … Continue reading
New software to add to your blog and website for scheduling meetings
This software may be something to investigate if you’re a blogger, consultant, professional services firm or any other type of small business that wants to schedule appointments with prospective and current customers from your blog and/or website. This start-up company … Continue reading
9 Mobile Marketing How-to Guides
Mobile marketing is both reactive and proactive. First you need to make sure that anyone with a phone that has web access can find your company and website. Then you want to proactively reach people on their phones through advertising … Continue reading
How to help your customers choose great gifts
How can you help your customers be great gift givers? 1. Help your customers figure out what the primary love language is of the person they’re giving the gift to and then how to use that insight to select a … Continue reading